In the landscaping industry, we know that loyal customers are key to business success. Great landscape companies achieve this daily by finding ways to tune into customers’ voices each and everyday, and then take action on what they learn from each client interaction. Acting on feedback continuously ‘closes the loop’ between what the brand […]
Control the Controlable: 6 Must Do’s for Your Landscape Business
As a business owner, I always felt it was necessary to look over my shoulder, wondering what will get in the way next. Always asking myself what will be the next obstacle I will face. I asked myself this question repeatedly when I was the young entrepreneur. Encountering obstacles is one thing we all have […]
Head Trash, How Much Information Is too Much Information?
After years of thinking I knew it all, (never know too much) today, I heard a new term from a potential client. During my discovery call he said to me and I quote…”Steven, I’ve spent in excess of $ 50,000.00 with on-going consulting, countless educational seminars, webinars and listening to endless industry nameless […]
Thinking Like a Detective When it Comes to Sales…
Finding your next great client is like working your way through a detective’s story. You have to have a mind for inquiry — open, questioning, evaluating and fitting puzzle pieces together. Go through the clients of recent years and pull out the ones that seem to be the very best customers. What’s common about them? […]
How Snow Warriors Can Budget for Snow
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