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October 25, 2016 by Steven Cohen 1 Comment

Do You Offer ‘Raving Fans Service’?

Raving Fans Service is an expectation of how customers will react when doing business with you.  Although business is more mundane than a sports event, the analogy works. Imagine a stadium of enthusiastic fans – all of them the perfect customer applauding your company, your team, and you for being the best in the business. […]

Filed Under: Ask the Consultants, Business Advice, Customer Service, Sales & Marketing Tagged With: Business, Business Strategies, Business Success, Customer Satisfaction, Leadership, Management

April 19, 2016 by Steven Cohen Leave a Comment

The 6 Biggest Mistakes in Service Delivery And What You Can Do About Them…

Do you really know what it takes to deliver the ultimate customer experience? What buyers really want is a predictable experience. It takes teamwork to build loyal repeat customers. If you measure the different kinds of breakdowns that occur within a company, you will find most happen due to internal-external communication breakdown. This affects the […]

Filed Under: Business Advice, Business Strategy, Customer Service, Leadership, Operations, Owner Strategies, Sales & Marketing, Uncategorized Tagged With: Business, Business Culture, Business Owner, Business Strategy, Business Success, Company Culture, Leadership, Management

February 28, 2016 by Steven Cohen Leave a Comment

GEAR UP BEFORE THE BUSY SEASON….Spring is in the air!

    Like many landscape and lawn service contractors you must realize by now that spring is almost in the air. Taking the time now to prepare for the busy season will put you ahead of the game before the phones start ringing off the hook. If you hit the “SNOOZE” button this winter you […]

Filed Under: Business Advice, Business Strategy, Company Culture, Leadership, Operations, Owner Strategies, Sales & Marketing, Team Leadership

December 13, 2015 by Steven Cohen Leave a Comment

Like Vs. Comment and what about Share?

What did I notice? Many people simply just hit like to something they read or a picture they see vs. engaging with the poster. Is this just a matter of habit, laziness or just a true lack of interest in what they are ‘liking’ to begin with? What triggers hitting the like button vs. a […]

Filed Under: Sales & Marketing Tagged With: Social Media, social media marketing, social networking

December 2, 2015 by Steven Cohen Leave a Comment

4-Ways to SuperSize Your Clients’ Expectations

Every day I interact with landscape company owner’s and manager’s and people who say they exceed customer’s expectations, but when I get down to the nitti gritty of asking them how they do it, it seems that many simply miss the mark. Providing exemplary customer service comes down to taking ownership and responsibility for your […]

Filed Under: Sales & Marketing Tagged With: Customer Experience, Landscaping, Marketing, Sales

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