Memorial Day is more than just BBQ’s, shopping and perhaps the opening of the pool… This Monday we will celebrate Memorial Day 2017, as Americans we often forget that Memorial Day is more than just BBQ’s, shopping and perhaps the opening of the pool… In traditional observance, the flag of the United States is raised […]
Sell Into the Economy, Not Against it
We perform market research and are frequently asked, “so how does this impact my business”? Trying to provide a simple answer with immediate action steps forced us to develop a smarter approach. The following is what we use to run our business and the advice we provide. Start with looking at the economy as a […]
GreenMark Group and Green Industry Pros Podcast Series Episode 1
When is Enough, Enough?
Sometimes the best ideas result from an innocent question. In a recent conversation with Gregg Wartgow at Green Industry Pros magazine he discussed their vision for the publication. They want to be the resource for the aspiring landscape companies under a million in revenue that want to grow. This represents 80% of all landscape companies, […]
Do You Offer ‘Raving Fans Service’?
Raving Fans Service is an expectation of how customers will react when doing business with you. Although business is more mundane than a sports event, the analogy works. Imagine a stadium of enthusiastic fans – all of them the perfect customer applauding your company, your team, and you for being the best in the business. […]
