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June 6, 2021 by Steven Cohen Leave a Comment

6-Tips for Firing Up & Managing the Sales Machine

Sales Machine

It’s wintertime, and all you are thinking is how do I fire up the sales machine. Some business owners go through an annual planning process. Some owners take a stab in the dark, guessing how things will go in the upcoming year, shying away from planning, assuming there is no way to control the future. […]

Filed Under: Sales & Marketing, Suggested Reading Tagged With: Business, Sales, Sales Management, Sales Plan

June 6, 2021 by Steven Cohen Leave a Comment

Building A Brand or Destroying A Legacy?

Brightview

On December 3rd 2014 this was the headline in major business papers and social media sites—Brickman And ValleyCrest Announce New Name- BrightView CEO Andrew Kerin said. “BrightView reflects our optimism for the future and our drive to create greater value for our clients. It embodies our excitement to leverage the strengths of our combined company […]

Filed Under: Landscape Industry Commentary, Suggested Reading Tagged With: Brand, Branding, Brickman Group, Brickman ValleyCrest Merger, Brightview, Legacy, ValleyCrest Companies

June 6, 2021 by Steven Cohen Leave a Comment

Top 10 Reasons You Need A New Year’s Resolution! ‘Self-Reflection’

New Years Resolution

OK, so Hanukkah and Christmas are now officially behind us and now on to the all important flip the calendar for 2015! While I always looked at it as just that, flip the calender, just another day to start off a New Year, with age brings wisdom. You see, what I have learned is the […]

Filed Under: Leadership, Suggested Reading Tagged With: Goal Setting, Leadership, Networking, New Year's Resolution

June 6, 2021 by Steven Cohen Leave a Comment

Give Thanks to Those We Must Thank!

Thanksgiving

This Thursday, November 27th, 2014 In households across the country, families will be sitting down with family and friends to celebrate the Thanksgiving holiday. The thanksgiving holiday is not about retail sales or a day off from work, it is to give thanks for the many blessings we have to celebrate in our lives. While […]

Filed Under: Suggested Reading, Uncategorized Tagged With: Gratitude, Military, Thanksgiving

June 6, 2021 by Steven Cohen Leave a Comment

Oops! Why Great Customer Service Must Rule!

Customer Service

Every day, customer service representatives face situations when what they say makes or breaks a service interaction. Making a Good First Impression is imperative in all customer service interaction. First impressions are key to developing trust and confidence with the customer. As the old saying goes, “You will never get a second chance to make […]

Filed Under: Owner Strategies, Sales & Marketing, Suggested Reading Tagged With: Business, Customer Relationship, Customer Service

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