Finding your next great client is like working your way through a detective’s story. You have to have a mind for inquiry — open, questioning, evaluating and fitting puzzle pieces together. Go through the clients of recent years and pull out the ones that seem to be the very best customers. What’s common about them? […]
Head Trash, How Much Information Is too Much Information?
After years of thinking I knew it all, (never know too much) today, I heard a new term from a potential client. During my discovery call he said to me and I quote…”Steven, I’ve spent in excess of $ 50,000.00 with on-going consulting, countless educational seminars, webinars and listening to endless industry nameless […]
From Hell to Heaven, the Life of a Landscape Business Owner…
When loading myself into the F-250 this morning, I had a short list of goals to achieve today. They went a little something like this: (1) Go to work happy, go home happy, look forward to returning to work happy tomorrow. (2) Hope for a smooth morning start-up of my twenty-two landscape crews. (3) Hoping […]
The Value Of A Good Reputation
How can landscape contractors guard against “giving away the store” when meeting with prospective or present customers? Perform a SWOT analysis: List strengths, weaknesses, opportunities and threats for your six largest competitors. Look closely at each area of the service delivery model and see what makes your company different. Build a service model on value […]
9 Steps to Sustain Success for Landscape Business Owners
Setting the success tone for your landscape company starts with the person at the top. Defining the top priorities, planning the growth process and staying the course are what will lead to the company’s overall success. You must have a way to track progress, and know what progress looks like so you can know it […]
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