Back in the booming economy’s hay day, people used to ask me how that company grew so big. My response would be they either had great salespeople or market conditions fueled the company’s growth through opportunity- Meaning work was flowing inbound with little outbound sales effort. Many of these companies expanded rapidly as work was […]
8 Talent Acquisition Strategies For The Small Company
I hear so often how difficult it is to find talent for a small landscape company. But, I often tell my clients, it’s not that hard if you have your magnet out to attract. For example, I received a question from a potential client last week…His question was… How do I turn my recruiting challenges […]
The Organization That Renews Itself: Lasting Value From Lean Principles
One of the words I most often hear from my clients today is ‘lean.’ The next thing I hear is, “we want to be a lean green money-making machine.” While this quote is quite apropos for the green industry, there is more to learn than just the word and a catchy phrase. Today, building a […]
Is Social Media the Silent Killer of Your Company?
In the past few years, many landscape companies have jumped on the social media bandwagon. Redesigning their web presence, creating inbound marketing platforms using blogs, podcasts, video, eBooks, newsletters, whitepapers, SEO and other forms of content marketing, which serve to bring customers in closer to their brand. The big question is; are you building your […]
It’s Only Lonely At The Top If You Make It That Way
I’ve learned a lot on my journey in the landscape-snow industry and one of the biggest things I have learned is -you need to surround yourself with not only others to compliment your vision, and managerial style, but others to listen to your thoughts and be a sounding board for ideas- As leaders; we are […]
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