This past December, I celebrated forty years in the green industry. This milestone has brought a culmination of memories to my mind. It has also brought forth many thoughts on what has worked – and not worked – during my career. For this article, I would like to share one of my company’s greatest successes, […]
Head Trash, How Much Information Is too Much Information?
After years of thinking I knew it all, (never know too much) today, I heard a new term from a potential client. During my discovery call he said to me and I quote…”Steven, I’ve spent in excess of $ 50,000.00 with on-going consulting, countless educational seminars, webinars and listening to endless industry nameless […]
From Hell to Heaven, the Life of a Landscape Business Owner…
When loading myself into the F-250 this morning, I had a short list of goals to achieve today. They went a little something like this: (1) Go to work happy, go home happy, look forward to returning to work happy tomorrow. (2) Hope for a smooth morning start-up of my twenty-two landscape crews. (3) Hoping […]
The Value Of A Good Reputation
How can landscape contractors guard against “giving away the store” when meeting with prospective or present customers? Perform a SWOT analysis: List strengths, weaknesses, opportunities and threats for your six largest competitors. Look closely at each area of the service delivery model and see what makes your company different. Build a service model on value […]
Get to Know Client Robert Olsen In Turf Magazine
GreenMark Consulting Group is pleased to share the recent article in TURF Magazine’s March issue on Goldenstate Landscapes, Camarillo, CA. Goldenstate has been client of GreenMark since 2015. Congratulations to the entire TEAM at Goldenstate Landscapes for the great read! Get To Know Robert Olsen Down-to-earth, humble and at the helm of his own company, […]
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