In our final article for the moment on the ‘trusted Advisor’ role, you must understand that relationships with clients can change over time, and for a variety of unexpected reasons: a change in management, strategy or culture, or an adjustment in the need for assistance. In my years of running an landscape/snow consulting firm, I’ve […]
GreenMark Group and Green Industry Pros Podcast Series Episode 1
When is Enough, Enough?
Sometimes the best ideas result from an innocent question. In a recent conversation with Gregg Wartgow at Green Industry Pros magazine he discussed their vision for the publication. They want to be the resource for the aspiring landscape companies under a million in revenue that want to grow. This represents 80% of all landscape companies, […]
Do You Offer ‘Raving Fans Service’?
Raving Fans Service is an expectation of how customers will react when doing business with you. Although business is more mundane than a sports event, the analogy works. Imagine a stadium of enthusiastic fans – all of them the perfect customer applauding your company, your team, and you for being the best in the business. […]
How Snow Warriors Can Budget for Snow
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